The 7 Best Organic, Natural, and Non Toxic Toothpaste for Healthy Teeth

Written by Moss Lane Staff

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It’s hard to believe that the toothpaste we use twice a day, every day could be filled with chemicals harmful to our health. When you think about the toxins that could be lurking in your commercial toothpaste, suddenly, the daily routine of brushing doesn’t feel as healthy anymore! 

From triclosan, parabens, propylene glycol, to diethanolamine, there are a fair amount of potentially toxic ingredients that show up in the ingredients lists of the household toothpaste brands. Luckily, there are many non-toxic, natural, and organic options that avoid the harmful ingredients altogether. Here are the best options if you’re looking to switch to an organic toothpaste. 

Best Overall Natural and Organic Toothpaste


Dr. Bronner’s All-One Toothpaste

Dr. Bronner’s is better known for their organic soaps and organic cleaning products, but they’ve also entered the personal hygiene space with a really well-reviewed, high quality certified organic toothpaste. 

Their All-One toothpaste is a certified organic, non-GMO, vegan, cruelty free, and natural toothpaste that comes in multiple well-loved flavors. The best rated option on Amazon is the Peppermint variety, made with organic peppermint oil and organic menthol crystals. They include organic coconut oil and organic coconut flour to work as a gentle abrasive agent to remove plaque and whiten teeth. It’s a fluoride-free, sodium lauryl sulphate (SLS) free, low foaming toothpaste made without preservatives, synthetic sweeteners, artificial colors, or foaming detergents. All in, it’s a 70% organic toothpaste formula, which is pretty good as far as the organic toothpaste industry goes. 

The Moss Lane team is a big fan of Dr. Bronner’s primary because of the quality of their organic products, but also for their commitment to sustainability. Their environment, social, and sustainability initiatives are some of the best in their industry. They have one of the highest scores as far as certified B Corporations go. We love that they have particularly progressive labor practices, and are helping invest in regenerative organic agriculture practices to reduce their impact on climate change. All in, you should feel good about buying any Dr. Bronner’s product, not just their organic toothpaste. 

What Customers Love

  • Leaves mouth feeling clean and refreshed
  • Some users report that its helped with their sensitivity issues
  • Works great as a natural whitening toothpaste

What Customers Don’t Love

  • It doesn’t foam, as with other organic and natural toothpastes
  • Some report that they’ve gotten orders of this toothpaste where its hard to get out of the tube

Runner Up


Tom’s of Maine Fluoride-Free Antiplaque & Whitening Natural Toothpaste

Tom’s of Maine is a well-loved natural body care company, and their toothpaste is probably their best-known product. Their many different types of natural toothpastes come in lots of different flavors, but their peppermint variety is the best reviewed. 

While not a completely organic toothpaste, this natural and non-toxic toothpaste is fluoride-free, made with no artificial flavors, colors, or preservatives, and contains no animal products (nor is it tested on animals). It’s also important to note that lots of Tom’s of Maine toothpaste products come with fluoride, and those products are ADA-approved. To be ADA-approved, the toothpaste must contain fluoride and have scientific evidence supporting their oral hygiene claims, among other things. So, if you’re shopping for the best natural toothpaste with fluoride, Tom’s is a good option.

This product does contain sodium lauryl sulfate (SLS), which is a foaming agent to make for proper dispersal of the toothpaste in the mouth. Some consumers choose to avoid SLS (more on this in our buying guide below), but you can see how Tom’s SLS ingredients are derived here, and shop for SLS-free products on their website, too. 

We love that Tom’s of Maine is a great brand to support. They’re a certified B Corp, focusing on reducing their greenhouse gas emissions, conserving water, reducing landfill waste, and improving the sustainability of their packaging (they were one of the first to sell toothpaste in recyclable tubes). 10 percent of their profits go to nonprofit organizations, and they encourage their employees to use 5 percent of their paid time at the organization of their choice.

What Customers Love

  • The flavor is light, natural-tasting, and doesn’t have a lingering aftertaste
  • Users dentists’ are always claiming how healthy and clean their teeth look 
  • Great toothpaste for plaque removal

what customers don’t love

  • Some find the mint flavor to be too subtle
  • Some didn’t find the whitening aspect of this product to be very effective.

Best Natural Whitening Toothpaste

Hello Naturally Whitening Fluoride Toothpaste

Best Natural Whitening

Hello Naturally Whitening Fluoride Toothpaste

Hello is a natural toothpaste company offering a few different natural whitening toothpaste products. While it might take some getting used to, their Activated Charcoal Natural Whitening Toothpaste gets great reviews as a natural whitening toothpaste. 

This black toothpaste is fluoride-free, made with activated charcoal. The activated charcoal works as an all natural whitening agent, and the reviews tell us this seriously works. Just take a look at the before-and-after pictures on Amazon to prove it. Nearly 4,300 of their 5,300 reviews are 5-stars on Amazon. 

It’s also a vegan formula, made without SLS, sulfates, artificial sweeteners or flavors, parabens, microbeads, or trisoclan. 

Another Great Natural Whitening Toothpaste

Jason Powersmile Whitening Fluoride-Free Toothpaste

Jason Powersmile Whitening Fluoride-Free Toothpaste

Also Great

Jason Powersmile Whitening Fluoride-Free Toothpaste

If you aren’t ready to switch to a black toothpaste, the Jason Powersmile natural whitening toothpaste is another good option. It gets fewer rave reviews, but the 3,000+ 5-star reviews on Amazon is no joke. Many claim that this is the best natural whitening toothpaste they’ve found so far. 

This formula is made primarily with bamboo powder, calcium carbonate and baking soda. There’s just one certified organic ingredient inside, the aloe leaf juice. It’s fluoride-free, and free of phthalates, sulfates, parabens, propylene glycol, SLS, and artificial flavors. Some looking for natural toothpaste might skip this formula because it does contain carrageenan. 

Other Great Organic and Natural Toothpastes to Consider 

David’s Natural Toothpaste


David’s Natural Toothpaste

David’s is a popular natural whitening toothpaste made without fluoride, sulfates, or SLS. It also contains Xylitol as a fluoride alternative to protect against cavities. 

We love that this product is certified vegan by Leaping Bunny and EWG-certified, eaning that it’s been certified to not contain any ingredients proven to be harmful to human health. Their packaging is Forest Stewardship Council certified, and 98% of their ingredients are sourced from the United States. Behind Dr. Bronner’s and Tom’s of Maine, David’s is doing the most to incorporate sustainability into their business practices, based on their commitment to manufacturing in the US alone. 

The reviewers claim that the anti-plaque claims from David’s are really true, and they love the light, minty flavor. 

Radius USDA Organic Mint Aloe Neem Toothpaste

Radius USDA Organic Mint Aloe Neem Toothpaste

Radius USDA Organic Mint Aloe Neem Toothpaste

Known for their ergonomic toothbrushes, Radius makes great toothpaste, too. Radius’s organic toothpaste is a certified USDA organic formula made with chamomile flower extract, peppermint oil, aloe vera leaf juice, and neem leaf extract. It’s a light formula meant to be gentle on your mouth. It’s made with erythritol, a type of carbohydrate called a sugar alcohol that people use as a sugar substitute. Erythritol is often incorporated into toothpaste products as a natural way to protect teeth—it’s a natural suppressor of bacteria growth. 

This organic toothpaste is free of pesticides, GMOs, gluten, fluoride, saccharin, SLS, SLES, carrageenan, parabens, detergents, or synthetics, making it a really great non-toxic toothpaste too. It gets great reviews—over 600 5-stars. Users love how clean and refreshed their mouths feel after using it. We also love that this is a woman owned- and led-business, and they’ve committed to using recycled materials wherever they can. 

Better and Better Fully Charged Toothpaste


Better and Better Fully Charged Toothpaste

This natural toothpaste stands out with its unique packaging (which uses 45% less plastic than the average toothpaste tube!), but has great ingredients incorporated, too. It comes with a mixture of natural and organic ingredients, and is infused with vitamin B12 and D3. Many Americans are vitamin B12 and D3 deficient, and this natural toothpaste is meant to help users absorb those vitamins as they brush. If you brush just twice a day, you’re getting 85% of the daily recommended allowance of vitamin D, and 53% of the daily recommended allowance of vitamin B12. You can read more about the vitamin inclusion of the Fully Charged toothpaste here

This non-toxic toothpaste formula is free of fluoride, SLS, animal products, parabens, sulfates, triclosan and more. It’s also an EWG verified product so you can be sure there are no harmful chemicals lurking in the formula. Plus, it’s made in the USA. 

It gets over 550 5-star reviews. Users love the subtle mint flavor and the lack of grittiness you often find in natural toothpaste. 

Organic Toothpaste Buying Guide: Should You Go Natural?

Natural toothpaste has been on the market for a while, with mainstays like Dr. Bronner’s and Tom’s of Maine as popular options. But there are now more natural and organic toothpastes available than ever. 

You might be wondering if you should switch to a natural organic toothpaste, and if so, what you should consider when buying it. Here’s what to keep in mind. 

A Note on Using a Fluoride-Free Organic Toothpaste

Many organic toothpaste formulas come without fluoride. 

Fluoride is recognized by the American Dental Association to be an essential ingredient for tooth health (and is even found in your water and food). It strengthens the enamel of the tooth by helping to rebuild enamel that has been attacked by acid, reversing the effect of tooth decay.

The International Association of Oral Medicine and Toxicology (IAOMT) advises against using fluoride in water and common oral health products, citing health concerns associated with fluoride, like cardiovascular problems, diabetes, low fertility rates, lower IQ, immune system issues, and more. A 2016 study did find that overexposure to fluoride led to lower cognitive abilities in exposed children under 12 years of age. 

Given the small amount of fluoride that’s actually found in toothpaste, and the many studies linking fluoride use to reduction in tooth decay and cavities, many dentists recommend you use a fluoride toothpaste. 

You should consult your dentist before deciding whether or not to switch to a fluoride-free natural toothpaste, and know that a few companies offer natural formulas with fluoride, like Tom’s of Maine. 

Ingredients Commonly Found in Conventional Toothpaste to Avoid

If you’re shopping for an organic or non-toxic toothpaste, you’re taking a great step towards protecting yourself from potentially harmful chemicals. 

Many of the ingredients commonly found in conventional toothpaste have been linked to harmful health effects. 

Here are the ingredients you’ll want to avoid when shopping for toothpaste:

  • Triclosan: An antiseptic additive that’s sometimes used in toothpaste to help prevent gingivitis, but is found to be an endocrine disruptor and may contribute to bacterial resistance to antibiotics.
  • FD&C Blue 1: A dye used to turn your toothpaste blue, made from petroleum. 
  • Sodium lauryl sulfate: A foaming agent, often thought to cause cancer but recently proved to not, but does contribute to mouth sensitivity and canker sores. 
  • Artificial sweeteners and colors: Many sweeteners are linked to cancer, lymphoma, and brain tumors in rodents, so it’s best to just opt for a natural swap instead, like stevia or xylitol. Artificial colors are often derived from coal tar, and only few remain approved by the FDA. 
  • Propylene glycol: Used to soften cosmetic products, propylene glycol is the main ingredient in antifreeze and has been linked to damage to the central nervous system.
  • Carrageenan: A seaweed-based product that’s used as a thickener in toothpaste. Many natural toothpastes still use carrageenan, but some choose to avoid it due to studies that have found it causing gastrointestinal issues in lab rodents. 

Another consideration when shopping for natural toothpaste is whether that formula uses microbeads. Luckily, President Obama banned the use of microbeads in 2015, and manufacturers had to completely remove the use of microbeads in their products by 2017. Microbeads were a common ingredient found in conventional toothpaste that was perfectly fine for human health, but was found lurking in our water systems, disrupting natural environments. While you shouldn’t come across any microbeads in toothpaste now, it’s important to check for any abrasive agents or other ingredients that might be contributing to plastic waste.  

Our Research Process

We started our research process for the best organic toothpaste by first understanding the common toxic ingredients to avoid, which helped us understand which organic, natural, and non-toxic toothpaste to look for. 

We also researched the debate over whether fluoride should be incorporated into toothpaste, and found that many natural toothpastes come without fluoride. We were sure to find an option that would be natural by all other means, but still had fluoride for those who want it. 

We then turned to the brands, researching all the natural and organic toothpaste on the market. We looked for brands with USDA organic certifications (there aren’t many), and for brands that were sure to not use any trace of potentially harmful and unnatural ingredients. We also considered key things you might want to shop for in a toothpaste, like whitening and anti-plague.

Finally, we gave extra consideration to companies that were going above and beyond on the sustainability front, and who you can feel good about putting your dollars towards. 

In the end, we considered the following brands:

  1. Arganat
  2. Hello Naturally 
  3. Kopari
  4. Modere 
  5. With My 
  6. Better and Better
  7. Burt’s Bees
  8. David’s
  9. Dr Bronner’s
  10. Boka
  11. Tom’s of Maine
  12. Native
  13. Weleda
  14. Schmidt’s
  15. Auromere
  16. Dr Sheffield’s
  17. Lebon
  18. Radius
  19. Jason
  20. Vardis
  21. Auromere
  22. Risewell
  23. NFco
  24. Hey Humans
  25. Dr. Brite

Be sure to check out our other organic, natural and non-toxic body product reviews, like our guides to the best non-toxic deodorant, best organic tampons, best organic soap, and best organic body wash



Moss Lane Staff

The Moss Lane Staff is comprised of seasoned content professionals who specialize in synthesizing large amounts of information and making it accessible to every day readers. This article was written and edited by multiple members of our staff to ensure comprehensive coverage of the topic.